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Catnip technology XCAR software landing Chery new car, capital process attracted attention!
BEIJING - On the track of the global smart cockpit entertainment ecosystem accelerating, Chinese head players are making their mark.
According to sources close to Beijing Cattail Lawn Technology Co., Ltd. (hereinafter referred to as "Cattail Lawn"), the company's core product, the XCAR game software platform, has recently been officially deployed to the Chery iCAR V23. The partnership's launch marks a further consolidation of its customized digital cockpit gaming solutions in the market.
As the world's leading digital cockpit game solution provider, Cattail Scientific is expected to become the first foreign-listed enterprise in China's intelligent cockpit game circuit, thanks to technical barriers and global layout.
Cattail is not only the world's leading provider of digital cockpit gaming solutions, but also leads China's digital cockpit locally run gaming industry as the revenue winner.
The company has established partnerships with a number of major Chinese auto manufacturers with solutions covering nearly a hundred vehicle models, and its XCAR brand and "Pony's Arcade" platform have become benchmark products in the domestic smart cockpit entertainment sector.
Technical attributes are the core competitiveness of cattail technology.
Unlike a single game content provider in the industry, the company is able to offer customized software services tailored to the hardware configurations and operating system features of different car manufacturers, turning vehicles into "mobile spaces for family and friends."
"This end-to-end solution capability gives Caterpillar greater bargaining power and stickiness in its cooperation with car companies." "The technological advantage lies in the creation of cross-hardware adaptability and customized entertainment experiences, which are core requirements of the smart cockpit era," said one analyst focused on automotive technology.
In terms of commercialization, Cat Tail Grass Technology has built a diversified revenue matrix。 In addition to charging subscription fees to users through XCAR platform, the Company also customizes and adapts NRE , License Revenue is realized through licensing and other means.This multi-dimensional profit model provides stable cash flow support for its rapid growth in the market.
According to the market research institute Market Research Future 's data , the global car game market is expected to grow from $ 2.26 billion in 2025 to $ 12.39 billion in 2034 , with a compound annual growth rate of 20.82 % . Cat Tail Technology is in the dividend period of this high-growth track .
The globalization layout has become another major growth engine for Cattail Technologies, and it has also added imagination to its capital market performance. At present, through the deep cooperation with car companies such as Chery International, the company has deployed software solutions to many models in more than 10 countries, including Saudi Arabia, the United Arab Emirates, Mexico, covering several well-known series such as the Retiger, the Aretha, and the Starway.
The recent deployment of the XCAR game software platform in Chery's iCAR V23 models has further strengthened its binding with its core partners, laying the foundation for subsequent overseas market expansion. It is worth noting that iCARV23 has strong market potential and production capacity support. The zero-carbon smart factory responsible for its production has completed the production capacity layout of 200 thousand vehicles per year, which can guarantee the delivery efficiency of the vehicle after the market; The pre-sale order volume of the model exceeded 31,000 units in 2024, and the cumulative sales volume reached 13,000 units in the first three months of 2025. This high sales trend and ample capacity will bring consistent and stable software pre-install and follow-up service revenue to Cattail Technologies, further highlighting the commercial value of the cooperation.
It is understood that Cattail Technologies plans to set up a foreign operation company in 2026 to accelerate the implementation of its globalization strategy. At the capital market level, "intelligent cabin entertainment is a key segment in the wave of automotive intelligentization, and cattail technology has established industry barriers with its first-mover advantage and technological accumulation."
Investment bankers said that "its global layout and diversified earnings model meet the preferences of international capital markets, and if the listing process goes smoothly, it is expected to earn a good valuation premium." However, the person also noted that the global in-car entertainment market is increasingly competitive, and the technological iteration and localized operational challenges faced by companies still need attention. As of press time, Cattail Technologies has not provided a further response to the latest progress in the listing process and future business plans.
(source) : https://mp.weixin.qq.com/s/8g3wm1aX1q2gnSQpPrlqDQ